We’ve reviewed over 100,000 videos in customer tenants and have found that nearly 50% of all videos are missing a description. From interviews with customers, we have learned that simply put, creating engaging and descriptive summaries of corporate content isn’t that rewarding. We get that, so we’ve called on the power of AI to help you out.
Now, with the click of a button, you can add helpful descriptions to your videos in seconds. A good description will help attract viewers, and it also provides the keywords that fuel good search results. A watched video is a valuable video. Informative and engaging descriptions add value to your content.
Private AI
First a word about AI. We’re big believers in content privacy and protection, so we use Private AI. Private AI is provided by the Microsoft Azure OpenAI service that runs in your Azure tenant. No data is shared external to your tenant, so there are no worries that your company’s data is being used to train the public ChatGPT models.
How does AI generate a description?
The Azure OpenAI service requires the closed captions of the video to generate the summary. If your video already has captions, we’ll submit those to the service. If not, then the captions will be created first and subsequently submitted to the AI service for summarization.
The captions can be in any language. However, AI will always summarize in English.
The description is generated based on parameters that you can change (actually, we’ll change them, just contact Ravnur support). The descriptions are between 50 and 100 words long, are neutral in voice, and low on imagination.
We’re trying to keep the description accurate and readable. At the end of every AI generated description we append “Created by Azure OpenAI” to inform the user that they are reading technology’s best guess at what this video is about.
Can I edit AI descriptions?
Absolutely, the AI generated description is just a suggestion. It’s a good habit to always review the description and edit it as necessary.
How do I create an AI generated description in Portal?
To generate an AI description, captions must be already present for the video. When uploading a video, select if captions are not already present.
To generate a description:
1. Open My Account and select the video.
2. Enter the edit view.
3. In the description box, click Generate AI description.
A notification will inform that processing takes approximately 30 seconds for an hour-long video.
Once the description is generated, review, edit, and save the changes.